Walking down the grand, tree-lined avenue of Bahnhofstrasse offers an unmatched look into the wealth, style, and luxury of Switzerland. Stretching for over a kilometer from the main train station to the edge of Lake Zurich, this world-famous shopping street is lined with high-end boutiques, luxury watchmakers, and the prestigious headquarters of Swiss banks. Even if you are only window shopping, the elegant architecture, beautiful window displays, and quiet electric trams creating a peaceful atmosphere make it a classic Zurich experience.
The walk leads you to Paradeplatz, the bustling heart of Swiss banking and the home of legendary chocolate shops where you can stop for a luxurious sweet treat.
One fun fact people love:
Bahnhofstrasse was built along the path of Zurich's ancient medieval city moat and fortress walls, which were filled in and paved over during the mid-19th century.
Where in Zurich is it?
Located in the central commercial district, running directly from Zurich Hauptbahnhof railway station to Bürkliplatz at the lake.
How to reach:
Starts immediately at the main exit of the Zurich Hauptbahnhof railway station.
Best time to visit:
Spring and autumn when the weather is mild and the avenue trees are covered in fresh green leaves or autumn colors.
Best time of day:
Mid-morning around 10:00 AM when the luxury shops open their doors and the street is relatively uncrowded.
Entry fee:
Completely free to stroll and enjoy the window displays.
Commute difficulty:
Very easy; a completely flat, wide pedestrian street with smooth paving and excellent accessibility.
Things nobody tells you about this place:
- For affordable high-quality Swiss chocolate souvenirs, skip the luxury boutiques and visit the gourmet basement sections of the major department stores along the street.
- Trams have absolute right-of-way along the center track, so keep your eyes open and listen for the distinctive warning bells before crossing.
- Stop at the classic Confiserie Sprüngli on Paradeplatz to taste their famous Luxemburgerli, which are incredibly light, bite-sized macarons made fresh daily.











